Sony CyberShot DSC-H3
The Sony DSC-H3 is the latest addition to the company’s Cyber-shot H-series, forming a new entry point to the line beneath the existing DSC-H7 and DSC-H9 models.
In August 2007, Sony announced the new super zoom digital camera, Sony CyberShot DSC-H3. The CyberShot DSC-H series offer prosumer digital camera type, with high zoom. Sony CyberShot DSC-H3 is the smallest among other camera in same series.
10x Optical Zoom Lens
With the power of Carl Zeiss Vario-Tessar lens, this camera offer great zoom range. Actually this camera is the smallest optical zoom range among CyberShot DSC-H series. It seems, Sony decrease the optical zoom range to down the price.

Image Sensor
With 1/2.5” CCD sensor, it has 8.3 MP total and 8.1 MP effective pixel. With this great sensor you can pick up high resolution image. This camera support 3264 x 2448, 2592 x 1944, 2048 x 1536, 640 x 480, 3264 x 2176 (3:2), 1920 x 1080 (16:9) image sizes.
HDTV Support
The model features high-definition component output, putting a high-resolution spin on the family slideshow. By connecting the new camera to any HDTV set with Sony’s VMC-MHC1 high-definition component cable (sold separately), families can see their digital photos the same way they watch their favorite TV shows – in full 1080 HD resolution.
The camera is equipped with a built-in slide show function so you can view photos, complete with transitions choreographed to your choice of programmed music clips or by adding your own. When the camera is connected to a new Sony BRAVIA® television, photos are optimized for television viewing with Sony’s new “Photo TV HD” mode.
Image Stabilization
To reduce chances of blurry photos, the H3 model incorporates Super Steady Shot optical image stabilization that minimizes blur caused by camera shake – an important feature when shooting at slow shutter speeds at full zoom. The unit’s high sensitivity (up to ISO 3200) will also capture well-exposed, natural-looking photos, even in challenging low-light conditions.
Dynamic Range Optimizer
Equipped with Sony’s Dynamic Range Optimizer, originally developed for the Alpha digital SLR system, the new camera can analyze captured image data, and instantly determine the best exposure and tonality of each picture before JPEG compression. Other helpful in-camera functions include red-eye correction and photo retouching effects with filters.

Target Market
In 2006, Sony launched Sony launched two CyberShot DSC-H series, DSC-H2 and DSC-H5. Both cameras model has 12x zoom range. In February 2007, launced DSC-H series, DSC-H7 and DSC-H9. Both cameras has 15x optical zoom.
In August Sony launched DSC-H3. It seems DSC-H3 is not successor from previous series. This camera is compact super zoom camera. The target market are people who loved documented activity, beginner photographer hobbies. People who need to shot daily activities, who have mobile activities, who have low budget, should be their target market.
With the target market is low budget people who hungry quality camera, probably the want to compete with other series of smaller superzooms camera from other companies.
Specifications
| Manufacturer | Sony |
| Sensor | • 1/2.5″ Type CCD • 8.3 million pixels total • 8.1 million effective pixels |
| Image sizes | • 3264 x 2448 • 2592 x 1944 • 2048 x 1536 • 640 x 480 • 3264 x 2176 (3:2) • 1920 x 1080 (16:9) |
| Movie clips | • 640 x 480 @ 30fps • 640 x 480 @ 16.6fps • 320 x 240 @ 8.3fps |
| File formats | • JPEG Exif v2.21 • DPOF • MPEG1 |
| Lens | • 10x optical zoom • 38-380 mm (35 mm equiv) • Carl Zeiss Vario-Tessar • F3.5 – F4.4 |
| Image stabilization | Super SteadyShot |
| Conversion lenses | Yes (wide converter VCL-DH0758, tele converter VCL-DH1578, close-up VCL-M3358) |
| Digital zoom | up to 20x (up to 51x at 640×480) |
| Focus modes | Autofocus, Focus Preset, Macro |
| Focus distance | • Normal: 50 cm-infinity (wide), 90 cm-infinity (tele) • Macro: 2 cm – infinity (wide), 90 cm – infinity (tele) |
| AF area modes | • 9-point • Center-Weighted • Spot |
| AF assist lamp | Yes |
| Metering | • Face Detection • Multi-Pattern • Center-weighted • Spot |
| ISO sensitivity | • Auto • ISO 100 • ISO 200 • ISO 400 • ISO 800 • ISO 1600 • ISO 3200 |
| Exposure compensation | +/- 2EV in 1/3EV steps |
| Exposure bracketing | Yes |
| Shutter speed | • Auto: 1/4 – 1/2000 sec • Program Auto: 1 sec- 1/1000 sec • Manual: 30 sec – 1/2000 sec |
| Aperture | F3.5 – 10 (wide) F4.4 – 10 (tele) |
| Modes | • Auto • Program Auto • Manual |
| Scene modes | • Twilight • Twilight Portrait • Soft Snap • Landscape • Beach • Snow • Fireworks • High Sensitivity • Advanced Sports Shooting |
| White balance | • Auto • Daylight • Cloudy • Fluorescent 1 • Fluorescent 2 • Fluorescent 3 • Incandescent • Flash |
| Self timer | 2 or 10sec |
| Continuous shooting | Approx 2fps |
| Image parameters | Color Mode: Vivid, Natural, B&W, Sepia |
| Flash | • Auto • Forced On • Slow Sync • Forced Off • Range (auto ISO): 0.2 – 7.0 m (wide) 0.9 – 5.6 m (tele) +/- 2EV in 1/3EV steps |
| Viewfinder | No |
| LCD monitor | • 2.5-inch TFT • 115,000 pixels • Variable backlight |
| Connectivity | • Multi-use Terminal – Incorporates USB 2.0 Hi-Speed and AV output • DC input |
| Print compliance | • Exif Print • PictBridge • Print Image Matching |
| Storage | • Memory Stick Duo • Memory Stick Pro Duo • Memory Stick Pro Duo (High Speed) • Memory Stick Pro-HG Duo • Internal memory (31 MB) |
| Power | • Li-ion battery pack NP-BG1 • Optional AC adapter |
| Weight (no batt) | 264 g (9.3 oz) |
| Weight (witd batt) | 380 g (13.4 oz) |
| Dimensions | 106 x 68.5 x 47.5 mm (4.2 x 2.7 x 1.9 in) |
Price
This camera is the cheapest price of DSC-H series. This camera is sold about $300. With it features, this low price is a big deal for you.
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